Cookie Policy
Learn about how LNK7 uses cookies to improve your experience and provide our services effectively.
Last updated: October 21, 2026
Policy details
Cookie Policy
This Cookie Policy explains how LNK7 uses cookies and similar technologies to recognize you when you visit our website and use our services.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help websites remember information about your visit, which can make your next visit easier and the site more useful to you.
Types of Cookies
- Session cookies: Temporary cookies that expire when you close your browser
- Persistent cookies: Cookies that remain on your device for a set period or until deleted
- First-party cookies: Set by the website you're visiting (LNK7)
- Third-party cookies: Set by external services we use (analytics, advertising)
2. How We Use Cookies
We use cookies for several important purposes:
Essential Functionality
These cookies are necessary for our website to function properly:
- Authentication: Keep you logged in to your account
- Security: Protect against fraud and unauthorized access
- Session management: Maintain your preferences during your visit
- Load balancing: Ensure optimal performance across our servers
Analytics and Performance
These cookies help us understand and improve our service:
- Usage analytics: Track how visitors use our website
- Performance monitoring: Identify and fix technical issues
- Feature usage: Understand which features are most valuable
- Error tracking: Monitor and resolve problems quickly
Interface Preferences
Two cookies remember a choice you made yourself, inside your account:
- Appearance: Remembers whether you picked light, dark or system theme
- Sidebar state: Remembers whether you collapsed the dashboard sidebar
They hold nothing but that choice, they are never read by a third party, and they are only set once you are signed in. We do not store a language preference, a saved dashboard layout or notification preferences, because LNK7 has no such settings.
Marketing and Advertising
These cookies are set only if you accept advertising cookies:
- Campaign tracking: Measure the effectiveness of our marketing
- Conversion tracking: Understand which campaigns lead to sign-ups (LNK7 is free, so nothing is being sold here)
- Ad measurement: Let Google AdSense and the X (Twitter) pixel measure our advertising
3. Specific Cookies We Use
Essential Cookies
| Cookie Name | Purpose | Duration |
|-------------|---------|----------|
| lnk7_session | Identifies your browser session - set on app and marketing pages, whether or not you are logged in. A plain short-link redirect sets no cookies at all; only the password prompt for a protected link does | Session |
| XSRF-TOKEN | Protects forms against cross-site request forgery - set on app and marketing pages and on the password prompt for a protected link, never on a plain redirect | Session |
| remember_token | Keeps you logged in (if selected) | 30 days |
| cc_cookie | Records your cookie choices so we do not ask again | 6 months |
| appearance | Remembers your light / dark / system theme choice | 1 year |
| sidebar_state | Remembers whether your dashboard sidebar is collapsed | 1 year |
Analytics Cookies
Set only after you accept analytics cookies.
| Cookie Name | Purpose | Duration |
|-------------|---------|----------|
| _ga | Google Analytics - distinguishes users | 2 years |
| _gid | Google Analytics - distinguishes users | 24 hours |
| _gat | Google Analytics - throttles request rate | 1 minute |
| ph_* | PostHog - product analytics | 1 year |
| __tawkuuid, TawkConnectionTime | Tawk.to - keeps a live chat conversation attached to you | 6 months / session |
| analytics_session_id | LNK7 - groups one visitor's clicks into a single session | 30 minutes |
| analytics_visitor_id | LNK7 - tells a returning visitor apart from a new one | 1 year |
analytics_session_id and analytics_visitor_id are our own and first-party. They are only written after you accept analytics cookies, and only on the LNK7 domain you accepted on — your choice is stored per domain, so accepting on app.lnk7.io does not set them on lnk7.io or the other way round. Following a short link never shows you the banner, so a redirect on its own cannot start storing them; they can appear on lnk7.io only if you accepted analytics cookies on a page there that does show the banner, such as a public bio page. They contain a random identifier and nothing else, and they are never shared with a third party.
Advertising Cookies
Set only after you accept advertising cookies.
| Cookie Name | Purpose | Duration |
|-------------|---------|----------|
| __gads, __gpi | Google AdSense - ad selection and frequency capping | 13 months |
| _gcl_* | Google conversion tracking | 90 days |
| muc_ads, personalization_id | X (Twitter) conversion pixel - ad measurement | 13 months |
4. Third-Party Cookies
We work with trusted third-party services that may set their own cookies:
Analytics Services (analytics consent)
- Google Analytics 4: Aggregate site analytics. Loaded in Google Consent Mode, so it stays cookieless until you accept analytics cookies.
- PostHog: Product analytics and feature usage tracking. The script is not loaded at all until you accept analytics cookies, and our server does not send PostHog a page view - or your IP address or user agent - for you either, unless you have accepted them.
Support and Communication (analytics consent)
- Tawk.to: The live chat widget. It sets its own cookies to keep a conversation attached to you, so it is not loaded until you accept analytics cookies.
- Resend: Email delivery for transactional and newsletter email. Sets no cookies on this site.
Advertising (advertising consent)
- Google AdSense: Advertising. Not loaded until you accept advertising cookies.
- X (Twitter) conversion pixel: Advertising measurement. Not loaded until you accept advertising cookies.
Security Services (always on - strictly necessary)
- Cloudflare: DDoS protection and performance optimisation
- Cloudflare Turnstile: Bot protection on our public forms
What we do not use
- No payment processor. LNK7 is free and there is no payment gateway on the site.
- No Hotjar, no session recording, and no cross-site behavioural profiling.
5. Managing Your Cookie Preferences
You have several options for controlling cookies:
Browser Settings
Most browsers allow you to:
- View cookies stored on your device
- Delete existing cookies individually or all at once
- Block future cookies from being set
- Set preferences for different types of cookies
Our Cookie Preferences
The Cookie Settings link in the footer of every page - and the Manage Preferences button in the banner itself - opens a panel with one switch per category. It lists exactly the three categories below - there is no fourth - and it names the cookies in each one:
- Strictly necessary cookies: Cannot be disabled. This covers the session, CSRF and "remember me" cookies, your recorded cookie choice, and the two cookies that remember a theme or sidebar choice you made yourself.
- Analytics cookies: Off until you turn them on. Turning them back off clears the ones we can reach from your browser.
- Advertising cookies: Off until you turn them on. Turning them back off clears the ones we can reach from your browser.
Nothing in the analytics or advertising categories - including the analytics we send from our own server - runs until you have accepted that category. The one exception is that once you are signed in to a registered account, we record product usage under our account relationship with you; that path never stores anything on your device and never includes your IP address or user agent unless you accepted analytics cookies. A guest workspace created by the homepage shortener does not count as a registered account.
The analytics_session_id and analytics_visitor_id cookies described above are only ever written after you accept analytics cookies, on the domain you accepted on. A short-link redirect never shows the banner and so can never begin storing them by itself.
Browser-Specific Instructions
Chrome
- Click the three dots menu → Settings → Privacy and security → Cookies and other site data
Firefox
- Click the menu button → Settings → Privacy & Security → Cookies and Site Data
Safari
- Safari menu → Preferences → Privacy → Manage Website Data
Edge
- Click the three dots menu → Settings → Cookies and site permissions → Cookies and site data
6. Do Not Track
Some browsers include a "Do Not Track" feature that signals websites not to track users. Currently, there is no industry standard for how websites should respond to these signals. We respect your privacy choices and provide clear cookie controls regardless of your browser's Do Not Track setting.
7. Mobile Apps
We do not publish a mobile app. LNK7 is a website, and the same cookie choices apply on a phone as on a desktop.
8. Updates to This Policy
We may update this Cookie Policy from time to time to reflect:
- Changes in our cookie usage or new technologies
- Legal or regulatory requirements
- Industry best practices and user feedback
- New third-party services we integrate
We will notify you of significant changes by posting the updated policy on our website and updating the "Last updated" date.
9. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
- Email: privacy@lnk7.io
- Address: Digital Brainwave Technologies Limited, Privacy Officer
- Website: Contact Page
For EU residents, you can also contact your local data protection authority if you have concerns about our cookie practices.
Last updated: August 29, 2026